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  • Letter To The New Info-Product Creator - Postscript

    So that email to “Bob” you’ve been reading about . . .  Walter Terry - ROI Copywriting- info product strategist - info marketing - info publishing

    What I didn’t include in my posts, was the urgent Call-To-Action (in voice and e-mails) for him and I to pow-wow on Next Actions before I left for L.A. to attend that Information Product & Marketing Summit.

    Given what you read in Part 1, Part 2 and Part 3 — you didn’t have to be the Amazing Kreskin to see the next installment of this Wagnerian micro-tempest coming . . .

    Read the rest of this entry »

    Topics: Info-Product Creation, Mind Of The Info-Marketer | 1 Comment »

    By Walter

    MJR Deals Dirty -"Who Is Number One? You Are Number Six"

    What does the second most famously-quoted line* of a British sci-fi show have to do with dirty-dealing real Walter Terry - ROI Copywriting - information marketingestate developers, and just who the hell is the nefarious “MJR?”

    More importantly, why should you care, right? Look, I know you’re askin’ so I’m tellin’ ya why it matters.

    Let me put it this way — have you ever needed to fight back against a larger opponent, but didn’t know how to do it? Then pull up a chair kiddies, because  . . .

    [cue Rod Serling voice] Submitted for your approval . . . a blueprint for fighting back, taking charge, if you will and as added glicken, watching the wheels of Instant Karma grind the bad guys into dust.

    [end Serling voice, begin Robert Duvall in Apocalypse Now] . . .

    Read the rest of this entry »

    Topics: Dirty Dealings, Fighting Back, Pet Peeves | No Comments »

    By Walter

    Letter To The New Info-Product Creator - Concluded

    Have you ever tried to push a rope? Well, getting the subject of our series on new info-product creation, “Bob” to act in his own intelligent best-interest has been just like  pushing a rope, or trying to teach the proverbial pig to sing.

    In Part 1 I told you about a new info-product guy with one of the most promising product ideas I’ve heard in a long time and how he started self-destructing and squandering his ticket out of the 9-5 grind.

    In Part 2  I revealed the first part of my response to his lollygagging, 9-5 mind-trap.

    And below in the final segment, I tell him why he is his own worst enemy on this floundering project and what he can do about it.

    Pay attention — I could well be talking about you.

    So I asked him . . .

    Read the rest of this entry »

    Topics: Client Top Secret, Mind Of The Info-Marketer, Pet Peeves | No Comments »

    By Walter

    Letter To The New Info-Product Creator - Part 2

    In Part 1 I told you about a guy with one of the most promising product ideas I’ve heard in a long  time.

    But he suffers from “failure to get started” syndrome and it’s going to be a VERY costly mistake . . . for him.

    Unless he starts taking MASSIVE ACTION to overcome the mental inertia keeping him in a miserable 9-5.

    And since what he email below is pretty indicative of a first-time info-product creator and what it takes to bring it to market, I thought I’d share it with you.

    So I pinged him for a progress update and this was his response . . . nearly 3 weeks later! Ai-yi-yi . . . Read the rest of this entry »

    Topics: Client Top Secret, Mind Of The Info-Marketer | No Comments »

    By Walter

    Free $10K Expertise - IMC’s Internet Wealth Mastery Summit 2008

    3 days downloading the info-product creation and marketing strategies from the top experts making the most money doing exactly what they were teaching us.

    Easily, over $10,000 of tips, tactics, strategies . . . even whole campaigns laid out for us — and it was all free.

    Yup . . . F-R-E-E.

    After 3 days of drinking from the information firehose and one full day of recovery under my belt, I’m back home and becoming more lucid. Wish I had scheduled a week off for mental decompression, but if wishes were fishes . . .

    As it is, copy takes 3x longer to write.

    Yet, yet . . . it was more than worth it. Click on the image to see everything that was promised . . . and more than delivered upon . . . ==>

    So why didn’t you know about it?  It wasn’t highly publicized because you had to be a member of the exclusive club.

    Read the rest of this entry »

    Topics: Client Top Secret, Mind Of The Info-Marketer | 2 Comments »

    By Walter

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